Origins
In the early 1970s, Mr Meulensteen donned his baker’s hat and began making puff pastry for bakeries. This expanded to include developing apple turnovers. Under the name Mola – Latin for millstone – the apple turnover and other puff pastry products found their way to a wider audience. By working hard, using only the finest ingredients and following authentic recipes, Mr Meulensteen’s venture was a success in the region and far beyond.
Sons Geert and Vic joined the company and brought about significant developments, such as Mola’s partnership with Banketbakkerij De Graaf Bakeries in 2000 for sales in the Benelux region. This collaboration allowed Mola to further specialise in production to meet customer demand.
In 2012, Mola moved into a new, modern facility designed to flexibly meet market demands. Alongside the existing production line, a new line with greater capacity was added.
In 2013, Mola expanded internationally by partnering with the German company Bakerman®. By combining Mola’s modern production techniques with Bakerman’s knowledge of the German-speaking market, a highly successful partnership was formed.
Two years later, in January 2016, Vic Meulensteen decided to step back from the business by mutual agreement. Although Vic remains involved behind the scenes, his brother Geert is now responsible for continuing Mola’s craft, quality and passion into the future – along with many other master colleagues, of course.
“That collaboration allowed Mola to further specialize in the manufacturing process”
In 2017, Mola introduced a third production line, expanding the range to include risen dough products such as croissants. The following year, in 2018, a new fully automated frozen warehouse with 5,000 pallet spaces was opened.
In 2019, we switched entirely to a five-shift system, meaning we operate 24/7. In addition, Lars Hutten became a co-shareholder, securing Mola’s future and further growth.
Time for more space! In 2020, Mola opened a new 1,500 m2 office building spread over three floors to accommodate further growth.
Three years later, in 2023, Mola constructed an ultra-modern new factory at the existing site. The specialists began using over 10,000 m² of additional floor space, while a fourth production line went into operation 24/7.
